“There isn’t anything these guys can’t manage, build, install, produce or make happen - all the way with a smile on their face - big ups to Sophie & Jono.”

— Anne-Maree Sargeant, Founder, Authentic Design Alliance

“Sophie, Jonathan and the So Watt team are, in every way, delightful.”

— Joel Kaufman, Director Bloomingdales

“Do not be misled by the simplicity of this statement: on the basis of an ambitious project with clearly defined commercial parameters, we were in every way delighted by the way in which the industrial design exercise was conceptualised, planned, managed, executed and supported.

Our brief was to design and build a Trade Fair stand that would be differentiated, organic in feel, adaptable for re-use, and of course was required to meet a clear budget. In each of these areas, our needs were more than satisfied.

Not only was the design itself and the choice of materials wonderfully creative, but the way in which the build was achieved in many respects bordered on “exceptional".

This is not an over-statement: hidden spaces became storage spaces; erecting and dissembling the stand was painless (relatively); and most importantly, the team was there every step of the way, to help support, to make things right and to deliver what they promised.

Sophie and Jonathan partnered us on our journey, and we will continue to use their services.

Likewise anyone else who has a chance to do so, particularly if looking for solutions that do not fit a stock-standard mould – should do so as well! No hesitation."


“We were blown away the ease in which we could collaborate with Sophie and the So Watt production team. Dynamic, precise, reliable and clearly love what they do. This is a team that is outcomes and solution focused”

— Matt Gollan, Director, Reactivate Consulting

“Sophie and Jonathan both brought an extensive understanding of plywood to this project that assisted us to achieve a quality piece of joinery to suit the needs of the client.”

— Louise Walsh, Principal, Louise Walsh Interior Design

"We recently completed a renovation of a home office studio with So Watt in Annandale NSW. Is was a tricky space with sharp angled walls and tight openings.

Sophie and Jonathan both brought an extensive understanding of plywood to this project that assisted us to achieve a quality piece of joinery to suit the needs of the client.

They assisted in workshopping ideas and were very accommodating to assist with site visits to work in with the client. It was a pleasure to work with them and we hope to collaborate again in the future.”

“It was fantastic to work with Sophie and her team at So Watt. We were not experienced with Trade Show style setups and they were a dream with getting us set up and looking fabulous. We absolutely could not have done it without them!”

— Terri Winter, Founder & Curator, Top3 By Design

“So Watt studio was on the ball from the start, helping me with my market stall. I would love to work with them again.”

— Priya Kaul, Badaam

They quickly worked out my custom design and assigned an affordable budget. They offered set up and pack down and worked tirelessly to make sure the colours and decals were aligned to my vision. They were on time in both bump in and bump out and everyone who passed my stall loved the final product.